How Reebok uses hiring software to assess cultural fit

Reebok ramped up its hiring in 2012 with the help of recruiting software that collects data about existing employees, and uses it to gauge the behavioral attributes of potential hires, write Bill Holmes of Reebok and Ira Grossman of PeopleAnswers. The turnover rate among workers who completed the assessment before being hired was 32% lower than the rest of Reebok’s workforce, according to a study by the company.

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