Engage Your Employees by Being a Rebel

In this new, supercharged, super-fast, super-competitive economy, we’re sure you’d agree that we need customers to love our brands, love our products and advocate for our companies. And surely, customer love must start with employee love. But, as we say in our new book, Build it: The Rebel Playbook for World-Class Employee Engagement, “How can our customers love us if our employees don’t even like us?”

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