The career fair is a staple for many organizations. These fairs target both active and passive candidates and can help you find job seekers for a variety of positions across departments with a single event. However, because of the pandemic, in-person career fairs have declined. Enter the virtual career fair.
Jobs still need to be filled, employers still need to reach out to job seekers, and job seekers still need employment in the midst of everything going on in the world.
From In-Person to the Virtual Career Fair
Virtual events have skyrocketed in popularity and were up as much as 1000 percent this spring for one company since the beginning of COVID.
Joe Matar, the vice president of marketing for the virtual career fair hosting platform Brazen, says, “Before the crisis, we were hosting about 100 [virtual career] events per week. Now, it’s up to 300-500 events per week.”
Huge and successful companies like CVS, Disney, and Amazon have used these types of hiring events for years with a lot of success. In fact, Amazon’s September 2020 career fair had over 300,000 attendees for jobs spanning all of their departments.
The best part is that both candidates and employers can get