This Career Site Doesn’t Have Job Postings

This Career Site Doesn’t Have Job Postings

I happened to land on the career site of Bayard, the recruitment ad agency the other day and was a bit surprised at what I saw. They had no job postings. Instead they broke down the page into skills or departments with only a short paragraph or two of text. The only exception was the biz dev role which is a full description. Take a peek via the screencast below. Bayard’s Skill Based Career Site from RecTech Media on Vimeo. I contacted Bayard and asked their Chief Creative Officer, Matthew Gilbert some questions about the origins of this approach. Here’s what he told me. Why this strategy vs traditional job postings? Several years ago, we noticed a pattern between time spent engaged in a posting and time disengaged by that very posting. It is effectively the last touchpoint in a search process. A great deal of study about how we perceive value, and how we remember an experience after it has taken place comes from the last part of it. That research was aimed at why we tell stories