Study: 3 Touchpoints Required to Source Candidates

Study: 3 Touchpoints Required to Source Candidates

A New Study by ATS provider Lever Shows from over 135,000 Sourced Candidates Shows New Recruiting Trends Including Which Roles Are Most Receptive To Recruiter Cold Contact In today’s competitive hiring environment, it takes three touchpoints to earn a candidate response to cold outreach, according to a new study from Lever, the recruiting software for more than 1,500 fast-growing companies around the world. Lever examined communication between 135,000 sourced candidates and recruiters in Lever Nurture and found that consistent follow-up was vital for hiring success. Just under 50 percent of candidate responses come in after the first outreach, while a further 35 percent come in after two emails (84.7 percent) and three candidate touches earn almost 100 percent of responses. “The best hires aren’t always the easiest to find. Today’s competitive hiring climate requires companies to be proactive and patient in order to find and recruit the best candidates,” said Sarah Nahm, CEO, Lever.