Zip vs. Indeed – Appcast rankings

Zip vs. Indeed – Appcast rankings

Zip vs. Indeed – Appcast rankings

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It’s The Shred – a mini-Chad and Cheese bite of Breaking News — This is Chad Sowash

It’s the 2019 Appcast Publisher Ratings by Function

What is that you might say?
Simple – it says right here on the cover “Job ad publisher performance based on lowest cost-per-applicant and highest applicant volume”

These rankings were provided by Appcast and focus on 14 different functional areas, which I’ll cover in a minute.

In every single category Indeed was the WINNER of driving volume aka they drove the most clicks, but Indeed never led in driving the LOWEST COST PER APPLICANT.

Let’s be clear — Applicant is defined as an individual who completed the ATS application process.

Here are what I’m calling the WINNERS of Cost Per Application in all 14 functional areas…

ZipRecruiter – Accounting
Snag – Administrative & Clerical
ZipRecruiter – Biotechnology & Pharmaceutical
Glassdoor – Customer Service
ZipRecruiter – Engineering
Nexxt – Healthcare
ZipRecruiter – Human Resources
Appcast – Manufacturing & Production
ZipRecruiter – Marketing
Glassdoor – Restaurant
Glassdoor – Retail
Snag – Sales
Appcast – Technology
Appcast – Transportation

ZipRecruiter was ranked in the top 5 of all 14 Functional areas except Transportation. Other notable names in the top 5 rankings of these 14 functional areas.

Appcast – 12 of 14 — in the top 5
Glassdoor – 10 of 14
Indeed – 10 of 14
Talroo – 6 of 14
Monster – 5 of 14

If you want this report… You gotta have this report then just Google “Appcast 2019 Publisher Ratings”… You’re Welcome!


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