iCIMS declined to comment on the terms of the deal, but a source with knowledge of the companies told us that the price is a combination of cash and stock, totaling around $60 million.
Founded in 2000, iCIMS offers a “talent cloud” used by more than 4,000 employers attract, engage and hire new employees, and to help existing employees continue to develop their careers.
Former Marketo chief executive Steve Lucas became CEO in February, and he told me that that the recruiting world is overdue for reinvention. After all, every company says they want to hire the most talented people around, so he wondered, “Well, okay, if you want that, why do you create such boring content? Why do you take a job that is exciting and should demand amazing human beings and create this super boring job description?”
Lucas sees video as a key piece of the solution, allowing companies to bring more “authenticity” to what can be a stuffy and bureaucratic process. Just over a month ago, iCIMS announced another acquisition in this area — Paris-based Easyrecrue.
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