How to Not Screw Up Predictions
(Exercise: Consider and Decide)
Getting to Better Questions
Predictions give us helpful information, but predictive analytics won’t ever give you answers. Mostly, predictions just give you more and better questions. And with more and better questions, the idea is that you can make better decisions.
Here’s a set of questions that will help you get to clearer, better informed decisions. It’s broken into two sections: Consider and Decide.
The Consider section helps you take a deeper look to see if there are any underlying problems or areas you need to investigate before coming up with a decision or strategy.
The Decide section will help you figure out whether the issues you are working on can
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