For more than 170 years, Prudential has been caring for people by making healthcare accessible and affordable, protecting their wealth and growing assets, and helping them reach their goals. Today, Prudential serves 20 million customers through 600,000 agents and partners. Prudential accomplishes this by putting the wellbeing of customers, employees, and communities at the center of all they do.
At this year’s Workday Elevate Digital Experience, Jolene Chen, group head of HR at Prudential plc, discussed how the company continues to fulfill its promise with a renewed brand purpose: to help people get the most out of life.
Through this period of constant change and disruption, how does Prudential ensure it’s staying true to its purpose?
We always aim to help people get the most out of life. We do this for our customers and our employees alike. We believe our purpose begins from the inside out. It starts with the work we do daily, and we seek to create the right environment for our employees—one that empowers our people to excel and contribute to our collective success. We embed our purpose in a three-prong approach:
From the top down by setting a framework and enabling our leaders
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