Global Study: How Retail Companies Approach Organizational Agility

Global Study: How Retail Companies Approach Organizational Agility

Agility always pays off in the retail world, even without the effects of a global crisis, and even more so in the middle of it. The retail landscape is likely to look very different for quite a while, and staying flexible is key for retailers as the world moves forward. 

Our global survey of 998 executives, “Organizational Agility at Scale: The Key to Driving Digital Growth,” shows the majority recognize that organizational agility is key if they want to drive long-term digital growth. And, perhaps more tellingly, we found there’s a strong relationship between digital revenue growth and organizational agility.

We identified five key behaviors that are crucial to organizational agility, and then grouped survey respondents based on their level of adoption of these behaviors. Leaders (15% of respondents) achieved high performance across all five of the behaviors, while Aspirers (30%of respondents) achieved high performance in four of them, and Laggards (55%) achieved three or fewer of the behaviors.

Here are the five behaviors that are necessary for organizational agility:

Continuous planning. They plan in a continuous, real-time manner, which gives them the speed, agility, and dynamism they need to innovate successfully.

Fluid structures and processes. Leading organizations build

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