Finally! The Difference Between Recruitment Marketing and Employer Branding

Finally! The Difference Between Recruitment Marketing and Employer Branding

The unemployment rate is at notable low levels of 3.7% as of August 2019. These low rates make competition for talent fierce. Businesses are turning to employer branding to increase their probability of a kill. They perceive a strong employer brand as a necessity for attracting, engaging, and retaining top talent.