Does Your Career Site Reflect Your Company?

Does Your Career Site Reflect Your Company?

People run their lives from their computers and their phones. Whether it’s email or social media, we live in a connected, digitized world. Why should job-hunting be any different? The truth is that effective talent recruiting must include a digital component to attract the best pool of applicants — that’s where career sites come in. Career sites are exactly what they sound like. They’re a website, separate from your company’s website for the general public, that speaks specifically to potential applicants about job opportunities at your company. Job-hunters can access your site easily and read up on your organization and its available positions. However, a career site seems like it could entail a wide variety of things. In a way, it should — your career site should be a reflection of your organization. That being said, there are some key guidelines that every career site, regardless of the nature of the firm, should follow. Be specific. Is there anything worse than trying to determine