From Amazon to Netflix, personalization has revolutionized the consumer experience and is set to become the norm in HR.
73 percent of job seekers say that finding a job is one of the most stressful things in their life (Career Builder, 2019). To help candidates make their next career move, leading talent acquisition teams have started to use personalization to transform the candidate experience and boost their employer brand. The companies that implement these changes now will stand out to candidates and hire the best talent for the future.
Here are 5 ways that you can leverage personalized career pages to meet your talent goals:
1. Creating a Personalized Hub For Each Candidate
Candidates can have their very own career page that stores their resume and past applications to your company. Having the information saved makes future applications a lot faster and easier. This can transform the candidate experience by making applicants feel truly valued by your organization as they don’t have to repeat information.
You can now take it one step further by suggesting job recommendations on the career page based on their experience and interests. Avature technology can scour different bits of data, including jobs that they’ve browsed
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